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Chris Brogan’s Tips for Social Media Success (video)
In this video I interview Chris Brogan, author of the book Trust Agents (you can also check out his blog: chrisbrogan.com). Chris shares his advice to businesses starting with social media. The first 2...
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The Biggest Social Media Mistakes (a Jay Baer Interview)
In this video I interview Jay Baer of Convince And Convert. Jay provides social media consulting to leading businesses.In this video, Jay offers social media tips to help businesses succeed.You’ll...
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How Microsoft Xbox Uses Twitter to Reduce Support Costs
For Microsoft’s Xbox support team, there’s no such thing as unwanted messages on Twitter – no matter how vulgar they may be.So why is a $58 billion company spending time listening to off-color...
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How Twitter Helped the Discovery Channel During a Hostage Crisis
When a gunman took three hostages at Discovery Communications headquarters (home of the Discovery Channel) on September 1, 2010, hundreds of news outlets reported the crisis.Yet mainstream media was...
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7 Twitter Strategies for Growing a Great Following
You’re likely on Twitter. But are you connecting with the right people? Do you want to build a quality Twitter following? If so, keep reading.In this post we will explore sometimes obvious, yet seldom...
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5 Ways to Use Twitter to Connect With Local Customers
Does your business rely on local customers? Are you looking for ways to make your business more visible in your neighborhood?You know that the Internet puts your business within a few keystrokes of...
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4 Tips to Maximize Your Twitter Marketing
Do you want to get the most from Twitter? Because Twitter is so quick and easy to use, it’s also easy to get lost in the conversations.Here are four tips to help you focus your Twitter efforts to get...
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4 Ways to Use Twitter Data to Optimize Your Social Activities
Twitter is just over 5 years old and its users are sending more than 200 million tweets per day. This means your own tweets are just droplets in an ocean of content.The good news is all of that content...
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How Wells Fargo Tracks Twitter Interactions
In this video I interview Kimarie Matthews, vice president of social web for Wells Fargo.Kimarie shares how Wells Fargo uses Twitter to improve customer support. You’ll also discover how she documents...
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16 Creative Ways to Use Twitter for Business
Is your Twitter activity feeling stale?The good news is that you can easily revitalize your Twitter experience!Here are 16 ways to bring new life and renewed business purpose to your Twitter...
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9 Twitter Business Lessons From Tennis Pros
Are you looking to improve your Twitter game?The Twitterverse has been buzzing with the latest US Open Tennis Tournament news.What can tennis teach your business about Twitter? You’d be...
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How to Maximize Your New Twitter Profile
Twitter is starting to look a bit like Facebook.Twitter changed their account profiles so you can visually tell the story of your business.With a little thought and planning, you can now create a...
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3 Ways to Grow Your Email List With Twitter
Do you want more email subscribers?Have you tried using social media to grow your email list?One of the most powerful aspects of social media is just how well it integrates with building a strong email...
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Twitter Marketing: How to Use Twitter for Business
Do you use Twitter for your business?Are you wondering how Twitter can help you build relationships?To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for...
View ArticleHow to Use Twitter for Business and Marketing
Is Twitter a part of your social media marketing? Or have you let your Twitter marketing drop off lately? In any case, with the latest Twitter updates, trends in multi-screen usage and real-time...
View ArticleHow to Find Great Content to Share on Twitter
What content are you sharing on Twitter? Do you struggle to find interesting, relevant things to tweet about every day? In this post, I’ll show you how to curate content your followers will love so you...
View ArticleHow to Generate Twitter Leads With Their New Lead Generation Cards
Are you struggling to generate leads on Twitter? Wondering how to display richer data in a tweet? In this article, I’ll show you four steps to getting more leads with Twitter lead generation cards. Why...
View ArticleHow a Winery Uses Social Media to Increase Sales and Brand Loyalty
How can wineries use social media to increase sales when the law prohibits them from giving away product samples? Whitehall Lane, a 20-year-old Napa Valley winery run by the Leonardini family, has hit...
View ArticleTwitter for Business: How to Use Twitter to Grow Your Influence
Do you use Twitter for your business? Are you wondering how to use Twitter to grow your online influence? To learn how to best use Twitter for your business, I interview Joel Comm for this episode of...
View ArticleHow to Network with Influential People Using Twitter
Do you want to use Twitter to promote your business? Are you looking for ways to build relationships that matter on Twitter? In this article, you’ll discover how to build a strong Twitter community...
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